How IBM helps Wimbledon use generative AI to drive personalised fan engagement

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How IBM helps Wimbledon use generative AI to drive personalised fan engagement

Read this case study to discover how IBM's Generative AI solution enhanced the coverage of the iconic Wimbledon tournament by engaging fans with personalized, data-driven insights including providing AI-generated summaries for every player.

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How IBM helps Wimbledon use generative AI to drive personalised fan engagement